Tag: gdpr

3 Posts

Web analytics & Privacy

05 Jan 2020 Digital analytics Web analytics 1810

Over the past couple of years, we’ve seen a lot of changes in web analytics and privacy. We saw the release of GDPR and CCPA, the rise of ad-blockers (both in mobile and desktop devices), several releases of Safari’s ITP, Mozilla’s ETP and announcements from Google on similar browser changes in the beginning of 2020. One thing is for sure, the way web analytics was working before is evolving. It does not look like the wild west anymore and there are several rules someone needs to keep in mind when setting up the tracking for a website/mobile app. It’s very...

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GDPR fun

29 May 2018 Web analytics 5186

For those who had enough of GDPR tutorials and feel they have reached a good level of compliance, it's time to enjoy the fun part now. I've listed under this post the funniest material I could find online, inspired by GDPR.

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How will GDPR affect your web analytics

02 Aug 2017 Web analytics 3789

After going through several white papers, discussions and online articles I will try to cover the most important changes for online analytics which will come with EU’s new data protection rule (GDPR). This is an upgrade to EU’s ePrivacy data law (aka ICO cookie law) that will come into effect on May 25th 2018. Most of digital analytics vendors have already started presenting solutions that you could use to be compliant with this new regulation, but it’s sure that as we get closer to spring 2018  a lot of things will change on how websites operate. What is GDPR? GDPR...

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